{"id":66580,"date":"2023-11-22T10:39:18","date_gmt":"2023-11-22T10:39:18","guid":{"rendered":"https:\/\/esev.qaportal.ipv.pt\/estudar\/licenciaturas\/publicidade-e-relacoes-publicas\/"},"modified":"2024-04-05T10:41:10","modified_gmt":"2024-04-05T10:41:10","slug":"publicidad-y-relaciones-publicas","status":"publish","type":"page","link":"https:\/\/esev.qaportal.ipv.pt\/es\/estudiar\/cursos-de-grado\/publicidad-y-relaciones-publicas\/","title":{"rendered":"Publicidad y Relaciones P\u00fablicas"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;52b34cf4-0c34-4695-8546-ed0b4c0e44da&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_stops=&#8221;rgba(43,46,52,0.43) 0%|rgba(43,46,52,0.43) 100%&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; background_color_gradient_start=&#8221;rgba(43,46,52,0.43)&#8221; background_color_gradient_end=&#8221;rgba(43,46,52,0.43)&#8221; background_image=&#8221;https:\/\/esev.qaportal.ipv.pt\/wp-content\/uploads\/sites\/9\/2023\/11\/Publicidade-e-Relacoes-Publicas_1-1.jpg&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;b882f85f-d0b0-46d5-8091-b37ad8a25f99&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;9fad50c0-67d8-42e4-a430-bc6a6e5c8bb6&#8243; text_font=&#8221;|800|||||||&#8221; text_font_size=&#8221;60px&#8221; text_line_height=&#8221;64px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h1>Publicidad y Relaciones P\u00fablicas<\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#F2F2F2&#8243; custom_padding=&#8221;0px||0px||true|false&#8221; 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admin_label=&#8221;bloco2&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;4c33c857-96d7-4f33-a60c-78156765ad9e&#8221; background_color=&#8221;#FFFFFF&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;2_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; module_id=&#8221;objetivos&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;4bbeaf08-d0da-41bb-a6f1-8af3f795f20d&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;1b3ce133-bc31-48b5-9ae5-91583293058c&#8221; custom_margin=&#8221;||20px||false|false&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h2>Presentaci\u00f3n<\/h2>\n<p>Este curso de grado en Publicidad y Relaciones P\u00fablicas les permite a los estudiantes:<\/p>\n<ul>\n<li>Desarrollar mensajes de naturaleza diversa en diferentes contextos de comunicaci\u00f3n;<\/li>\n<li>Tener habilidades anal\u00edticas, de s\u00edntesis y de organizaci\u00f3n;<\/li>\n<li>Aplicar el conocimiento adquirido a situaciones de trabajo pr\u00e1ctico;<\/li>\n<li>Revelar capacidad de innovaci\u00f3n y creatividad en situaciones de trabajo;<\/li>\n<li>Dise\u00f1ar estrategias publicitarias o de comunicaci\u00f3n institucional;<\/li>\n<li>Establecer y mantener redes de comunicaci\u00f3n interna;<\/li>\n<li>Administrar proyectos de patrocinio y mecenazgo;<\/li>\n<li>Mantener contactos relevantes con los medios de comunicaci\u00f3n;<\/li>\n<li>Escribir y editar \u00f3rganos de la casa y otras publicaciones institucionales.<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;1b3ce133-bc31-48b5-9ae5-91583293058c&#8221; global_colors_info=&#8221;{}&#8221;]<strong>Coordinador:<\/strong> <a href=\"mailto:prp@esev.ipv.pt\">Profesora Lu\u00edsa Augusto<\/a>[\/et_pb_text][et_pb_toggle title=&#8221;Salidas Profesionales&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;d3f45b1c-8a9b-433c-a2a4-f3c3b1e3447b&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>El curso de grado en Publicidad y Relaciones P\u00fablicas incluye las siguientes oportunidades profesionales:<\/p>\n<ul>\n<li>Departamentos de comunicaci\u00f3n en empresas u organizaciones p\u00fablicas;<\/li>\n<li>Investigaci\u00f3n de mercado;<\/li>\n<li>Agencias de publicidad;<\/li>\n<li>Creaci\u00f3n publicitaria, escritura y producci\u00f3n;<\/li>\n<li>Centros de compras;<\/li>\n<li>Oficinas de comunicaci\u00f3n corporativas e institucionales;<\/li>\n<li>Consultor\u00eda de imagen;<\/li>\n<li>Oficina de prensa;<\/li>\n<li>Oficinas de eventos y protocolo.<\/li>\n<\/ul>\n<p>[\/et_pb_toggle][et_pb_toggle title=&#8221;Plan de Estudios&#8221; disabled_on=&#8221;on|on|on&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;7bdd8cac-8029-4319-b397-508a8694f96d&#8221; disabled=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_toggle][et_pb_toggle title=&#8221;Aplicaciones&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;7bdd8cac-8029-4319-b397-508a8694f96d&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Ex\u00e1menes de admisi\u00f3n:<\/strong> 09. Geograf\u00eda o 11. Historia o 18. Portugu\u00e9s<\/p>\n<p><strong>Nota:<\/strong> La informaci\u00f3n disponible no exime a los solicitantes de consultar el sitio web de la Direcci\u00f3n General de Educaci\u00f3n Superior (DGES) y\/ o del sitio de los Solicitantes.<\/p>\n<p>[\/et_pb_toggle][et_pb_button button_url=&#8221;https:\/\/esev.qaportal.ipv.pt\/es\/estudiar\/cursos-de-grado\/publicidad-y-relaciones-publicas\/acreditacion\/&#8221; button_text=&#8221;Acreditaci\u00f3n&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;82f08daa-c31c-4bf3-8ae9-caabd3de6ae4&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;1b3ce133-bc31-48b5-9ae5-91583293058c&#8221; link_font=&#8221;PV Sans Regular||||on|||#96353C|&#8221; hover_enabled=&#8221;0&#8243; global_module=&#8221;67781&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><strong>Curso:<\/strong><br \/>Publicidad y Relaciones P\u00fablicas<\/p>\n<p><strong>Grado:<\/strong><br \/>Cursos de Grado<\/p>\n<p><strong>Duraci\u00f3n:<\/strong><br \/>3 a\u00f1os acad\u00e9micos \/ 6 semestres<\/p>\n<p><strong>Coordinador:<\/strong><br \/><a href=\"mailto:prp@esev.ipv.pt\">Profesora Lu\u00edsa Augusto<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Publicidad y Relaciones P\u00fablicasPresentaci\u00f3n Este curso de grado en Publicidad y Relaciones P\u00fablicas les permite a los estudiantes: Desarrollar mensajes de naturaleza diversa en diferentes contextos de comunicaci\u00f3n; Tener habilidades [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":66573,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"_price":"","_stock":"","_tribe_ticket_header":"","_tribe_default_ticket_provider":"","_tribe_ticket_capacity":"0","_ticket_start_date":"","_ticket_end_date":"","_tribe_ticket_show_description":"","_tribe_ticket_show_not_going":false,"_tribe_ticket_use_global_stock":"","_tribe_ticket_global_stock_level":"","_global_stock_mode":"","_global_stock_cap":"","_tribe_rsvp_for_event":"","_tribe_ticket_going_count":"","_tribe_ticket_not_going_count":"","_tribe_tickets_list":"[]","_tribe_ticket_has_attendee_info_fields":false,"footnotes":"","_tec_slr_enabled":"","_tec_slr_layout":""},"class_list":["post-66580","page","type-page","status-publish","hentry"],"ticketed":false,"_links":{"self":[{"href":"https:\/\/esev.qaportal.ipv.pt\/es\/wp-json\/wp\/v2\/pages\/66580","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/esev.qaportal.ipv.pt\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/esev.qaportal.ipv.pt\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/esev.qaportal.ipv.pt\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/esev.qaportal.ipv.pt\/es\/wp-json\/wp\/v2\/comments?post=66580"}],"version-history":[{"count":7,"href":"https:\/\/esev.qaportal.ipv.pt\/es\/wp-json\/wp\/v2\/pages\/66580\/revisions"}],"predecessor-version":[{"id":76984,"href":"https:\/\/esev.qaportal.ipv.pt\/es\/wp-json\/wp\/v2\/pages\/66580\/revisions\/76984"}],"up":[{"embeddable":true,"href":"https:\/\/esev.qaportal.ipv.pt\/es\/wp-json\/wp\/v2\/pages\/66573"}],"wp:attachment":[{"href":"https:\/\/esev.qaportal.ipv.pt\/es\/wp-json\/wp\/v2\/media?parent=66580"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}